Saturday, December 26, 2009

Choosing the right Web Host

Considering that it’s virtually impossible to make money online without your own website, it’s important to give your choice web host a lot of thought. Although you can certainly build up a lot of secondary sites using third party websites like Squidoo or Hubpages, at the end of the day you need to own your content. It just makes sense to have your own website. And you can’t have your own website until you choose a web hosting service.

The web hosting program you choose will hook your domain up with storage on the web host’s server. This storage will hold your pages and all the information relating to your website. Many people buy their website domain names and their hosting together – but it doesn’t have to be that way! Finding a good web host will make your online business a lot easier.

Here are three keys to look for in a good web host:

1.Customer Support.

Unless you are a technical whiz kid (and you don’t have to be in order to earn money with Internet marketing), you’re probably going to find yourself spending some time talking with your web host’s customer support people. Whether you need someone to hold your hand through the set up process or you need to reach someone right away if your site goes down, finding a company with good customer support is important. Your web host should offer 24/7 support on the phone or through live IM support.

2.Capacity.

Your capacity needs are an important factor in choosing a host. If you have multiple sites receiving a lot of traffic, your space and traffic needs will be a lot bigger than someone who just has one popular blog. You should take the traffic and disk space limits of any host into account. Read the fine print on what your hosting company does if the bandwidth limits are reached so you can be prepared if you get an influx of traffic. You should also pay attention to how many separate domains you can have on your hosting. Some hosting plans are only for one website, which makes them useless to most Internet marketers. A web host that offers room for growth and allows you to easily upgrade your hosting plan is ideal.

3.Company Reputation.

When you do nice things for people, they spread the word about your services. Web hosts are the same. You should do some research on your  potential web hosting companies to see what others have to say about their service and the quality of the hosting. Be sure to filter out the obvious affiliate reviews and sites that are just set up to direct you to one web hosting plan. Searching on popular Internet marketing forums can be a great way to find out your options. Since these folks rely heavily on their web hosting to make them money, you can bet that if you see a hosting company’s name again and again, it’s a safe bet.

Check out the only host I'll use:  CLICK HERE

Friday, December 25, 2009

Choosing a Membership Site Script

Running a membership site is one of the most profitable ways to make money online. The long term income potential for membership sites far outranks many other business forms. With just 100 people paying $20 per month, you’ve got $2K coming in automatically month after month!

The key to running a successful membership site is in find a good membership site script to work with. A script will make sure that your site is running smoothly. It will protect your membership content from public eyes and it will help you automatically process payments from your members so you can get paid each month.

Understandably, there are a lot of membership site scripts out there that promise to make owning a membership site easy that just don’t work. They are missing key components to successful membership site management. Look for a script with the following components and you’ll be well on your way to having an outstanding profit stream.

1. Automatic Payment.

When payments are automatically processed each month, your members are locked into their membership. If you have to manually send a payment request each month, you are giving them an option each month to leave the site. Even though membership site subscriptions can be canceled at any time, you don’t want to offer the option to leave each month  - people just might take you up on it! Any membership site script worth it’s salt will coordinate with your payment processor so you

2. Automatic Activation.

Your new members should be automatically added to your database files and allowed to access the content in your website. We live in an instant gratification society. How do you think your new members would feel if they had to jump through a bunch of hoops in order to get the content they just paid for? You want to start out your new relationship on the right foot. Make sure your membership site script will automatically forward your new member to the member’s area so they can take advantage of your content.

3. Affiliate programs.

Smart membership site owners know that they can promote an affiliate program for the site to get even more members. Your membership site script should allow you to accept affiliates and handle the distribution of affiliate commissions accurately each month. An affiliate program will multiply the earnings from your membership site, so be sure to check out your membership site script’s affiliate capabilities.

Of course, you’ll also want to look at the ease of use of your membership site script. You shouldn’t have to pay someone else hundreds of dollars in order to have your membership site work properly. The installation should be very easy to handle, or the creator should offer help with installation for free. Getting a membership site up and running is work enough without having to worry about all the technical aspects.

These tips will help you evaluate a membership site script so that you can get the right one for your needs and get your membership site rolling!

Thursday, December 24, 2009

Choosing an email List Provider

In the world of Internet marketing, building a list is absolutely essential. Most marketers don’t have the expertise or the time to set up a list management system on their own server. Instead, most use a list provider. A list provider will allow you to collect e-mail addresses from buyers and visitors to your websites.

List management is an essential part of any Internet marketing business. Capturing a person’s name and e-mail address when they visit your site allows you to send them helpful information, build your relationship with them and offer new products. It’s absolutely essential that your list provider be easy to use and have the capabilities to deliver professional messages.

Look for the following features to find the B.E.S.T. L.I.S.T.

BAD address protection.

Your list system should remove bad e-mail addresses automatically so you don’t have to deal with them manually. Clearing out bad addresses from your list can save you a lot of time.

EASY opt in creation.

Your list can’t exist unless you have an opt in form on your website. The opt in forms should be easy to create within the list provider’s system. You should be able to feel secure in putting the opt in form on your website and trusting that it will work.

SUBSCRIBE/unsubscribe system.

Subscriptions and unsubscriptions from your list shouldn’t require any input on your part. Your list members should be added automatically and removed just as easily.

TRACKING capabilities.

E-mail marketing isn’t effective unless you can tell how your messages are being received. A robust list provider program will allow you test and track your messages. You can see how many are being opened by your list members and how many are clicking through on your links. This can be a great way to learn how to market more effectively so you can reach your audience.

LIST management.

Your list provider should give you the ability to manage several different lists at once. You should be able to send a message to a few lists at once, filtering out people who are on a third list. You should also have the ability to send messages to people who subscribed after a certain date. All of these capabilities will help you market to your list more effectively.

INTERNET connection.

You shouldn’t have to wait for your messages to go out due to a server outage on your list provider’s side. Your list provider should be professional enough to keep an active Internet connection to your list management tools at all times. The better the connection, the faster you can work with your list.

SECURITY features.

Your list provider should make it clear in their terms of service that your personal information and the information of your clients will be secure and protected from hackers. Since people are giving you their personal information, you deserve to know that the list provider will keep their information secure.

TECHNICAL support.

If your list provider isn’t there to help you work through the technical issues to use their system, they aren’t worth your time. You’re using a list provider in order to make your life easier. You shouldn’t have to be hassled with technical details. Look for a provider that offers phone and IM support.

By looking for these features in your list provider, you can be sure that you’re finding a true ally in your business and not just creating another hassle.

Wednesday, December 23, 2009

Picking the right keyword-rich domain name

Choosing a domain name for your Internet marketing business is one of the most important decisions you’ll make. Whether you’re creating a flagship blog for your business or registering a domain for your niche site, you need to take some time to find the right domain. Look at these following guidelines to help you find an ideal domain name for your site.

1. Purpose.

First you’ll need to figure out the purpose of your website. Is it to establish yourself in a niche? If so, you’ll need to do some keyword research to figure out which phrases would naturally attract traffic. Are you buying a domain to sell a product? If so, your product name or a variation of the product name should be your domain name. Ideally, your website’s domain should either describe what the website is about (Membernaire.com is about building membership sites) or it should include keywords related to your domain (FatLossHelp.com is about losing weight, and it includes a popular keyword phrase). Determining the purpose of you website will help you decide what phrases to use.

2. Presence.

How important is it to you to have an exact keyword phrase in your domain? For some websites, you may be able to use another similar phrase. But for others you may need that exact phrase. In the second case, you can try adding hyphens, prefixes or suffixes to your domain name if your exact phrase is taken. This way you’ll still be able to use the phrase and establish yourself in the niche. A general rule of thumb is to use no more than two hyphens in a domain name.

3. Potential.

How big is your website going to grow in the coming months and years? Are you buying a domain name to build a niche mini-site that acts as a feeder site to your sales page? Are you looking to build an authority site in your niche? Your domain name choice should be determined by how much growth you are expecting for your website. A niche mini-site domain name can be a lot more specific and long tail than an authority site. For example, beginnersheirloomtomatotips.com is a very niche specific domain whereas heirloomgrowing.com has enough leeway for you to build an authority site.

4. Price.

You can get virtually any domain name you want, if you’re willing to pay for it. In most cases though, you’ll want to register an unused domain name. These domain names cost anywhere between $7 and $12 depending on what company you’re registering them through (I recommend ______). However, if you have a very specific business name and want to lock in a domain that has been registered, but isn’t being used, you can try contacting the domain owner. Look up the domain name owner’s information in the WhoIs directory and try making a deal.

All of these factors will come into play when you are choosing a domain name for your website. Make sure to carefully consider how your domain name will be used before you buy.   

Tuesday, December 22, 2009

Choosing the best business plan.

Internet marketing is full of a lot of choices, and your first choice is deciding on which business model you are going to follow. If you don’t make this choice carefully, you’ll find yourself hopping from business model to business model, spending money on programs and “secrets,” and not making any profits at all. Trust me when I say that finding a business model that appeals to you and working with that model will go a long way toward helping you succeed online.

There are a few basic business models to choose from. Each of them have their advantages and disadvantages. By looking over this list and considering your strengths, you should know where you want to focus your business.

- Author.

When you create your own product, you are in complete control of your stream of income. By writing a product, or hiring a ghostwriter to write one, you can set up a website and sell your product over and over again. You can set up an affiliate program so other people are selling the product for you. The only major downside is that you can spend a lot of time and money working on a niche product that may not pan out.

- Affiliate.

Unlike being a product creator, with affiliate marketing you don’t have to spend time and money creating a product. You just need to be good at promoting the product. You’ll earn commissions for sending buyers to the product creator’s website. With the right promotional techniques, you can establish yourself in the niche and make affiliate commissions from several different programs all at once. On the other hand, you are at the whim of the product creator when you use this business model. You never know when a product creator will stop offering the product.

- Administrator.

Starting your own membership site is another option. With affiliate programs and information products, you’ll earn money from a one time sale. When you own a membership site, you’ll have an ongoing stream of income coming from one website. You can provide monthly reports on a niche topic, host a forum or offer coaching for a flat fee each month. You can even use an affiliate program with your membership site so that other people will send new members your way. The downside is that you need to keep providing fresh content each month to keep your members sticking around.

- Auctioner.

eBay is one of the most frequently visited sites on the entire Internet. When you become an eBay seller, you’ll never have to worry about finding traffic for your offering. You can sell a variety of different things on eBay, including information products. Although there have been some recent changes to the way information products are sold on eBay, the amount of traffic and ease of setting up your offering make eBay a strong business model. The downside is that your business relies on a third party site who’s changing rules may negatively effect your business in the future.

As you can see, there are ups and downs to every business model available online. By looking at your own strengths and what you want to get  out of your business, you should be able to find the right model for you.

Monday, December 21, 2009

Finding ideas for your next info product!

Once you’ve written a successful information product, you should follow up on your success with another product. Whether you write a product in the same niche or go on to conquer another niche, it’s important that you use the momentum from your first product to fuel your second, and so on. If you’re stuck for ideas on where to find and idea for your product, you’ll find that creating a new eBook is as easy as A.B.C.

A - ASK your list members

If you’ve built a list from selling your first information product (and you should have!) the keys to creating your next product are just a few e-mails away. Your list can be a goldmine when it comes to product ideas. Create a survey using a free online survey program (like SurveyMonkey.com) and ask your customers what topic they are most interested in learning about next. You can make the questions multiple choice and give them a few different options. Add the link to the survey in your autoresponder program and then gather the results from your previous buyers.

This product idea method works really well because not only have you already established yourself in the niche, but you know that you have ready made buyers if you can create a product your list is looking for. Since surveys are so easy to set up, there’s no reason why you shouldn’t be using this for product creation.

B – BROWSE through the product affiliate networks.

A great way to find a surefire product idea is to look at the product affiliate networks, like Clickbank, Ejunkie or Paydotcom. I’m not talking about ripping off ideas. I’m talking about finding existing gaps in the market and filling those needs. For example, if you’re looking through Clickbank and notice a lot of products on growing your own organic garden you know that those sellers are tapping into a profitable market. However, you also notice that not one of these books talks about how to store the abundance from your organic garden. This is an important part of making the most out of your garden. Since so many people are growing organic gardens these days, it’s going to be a profitable niche. On top of that, you can contact one of the people who have a gardening eBook and do a joint venture.

C – CHECK out peaking trends.

Tools like Google Trends can help you find out what topics are growing in popularity. By jumping on a rising topic, you can be the first to the market with a topic. Being the first product in a particular niche can secure your dominance in that niche, even after other people jump on the bandwagon. Keep an eye on peaking trends and see how you can create a product to meet the needs of those in on that trend.

Any one of these methods could give you enough topics for your next ten products. Don’t sit on your laurels after you’ve created your first product. Use that momentum to jump on the next product idea and you’ll be able to build a long term infomarketing business.

Must Have things to sell Info Products online!

The 7 Things You Must Have To Sell Info products Online

Selling products is one of the best ways  to make money online. With a bit of research and some time in your word processing program you can be well on your way to having a product to sell. But before you can sell your product and start making money, there are a few things you’ll need to be an effective infoproduct seller.

1. SITE.

Although you could definitely try to sell a  product without a website, you wouldn’t get very far. Your website and domain name will give your  product a home online. Working without a website is just an exercise in futility. Try to find a domain that represents your product or is your product name exactly.

2. SALESLETTER.

To be successful, you need a sales letter on your webpage and a link to your payment processor…and that’s it! Don’t link to other websites or show paid advertising on your product’s website. A sales letter will catch the attention of the visitors and convince them why they need to purchase your product. Read up on creating winning sales letters or have one created by a master copywriter for maximum success.

3. SHOWCASE.

You’ll need at least a header for your website and an e-cover for your product to look professional. You’d be surprised how far a few quality graphics can get you when it comes to selling online. People are very visually oriented. If  your site looks drab and boring, your website visitors will click away pretty quickly. You can find headers and ecover graphics for anywhere from $50 to $500 depending on the experience of the designer.

4. SOFTWARE.

Information products are delivered as PDF files. They are easy to read but they can’t be edited so the content of your product will stay intact. You can purchase Adobe Acrobat or use a free PDF creator to change your Word document into an easy to read file.

5. SALES.

You can’t sell products without a payment processor. Most people use Paypal, but there are other options as well like Google Checkout. Before you start driving traffic to your sales letter, make sure your payment system is working right. Buy a copy of your own product to be sure that the payment processor is working correctly. This way you can be sure that your visitors are able to buy.

6. SYSTEM.

Although not every information product has a high enough price point to support an affiliate program, you should certainly move toward writing products that will attract affiliates. With affiliate marketing, you can have master marketers driving traffic to your website and creating sales for you.

7. STRATEGY.

Successful infoproduct creators know that once they create the product and build the website they have to drive traffic to the sales page. If you start out with a complete strategy of marketing your website, you’ll be able to put it into place as soon as your website is ready to go. Article marketing campaigns, joint ventures and pay per click advertising can all be part of your strategy.

By combining these essentials with your winning product, you’ll have a formula for bringing money through infoproducts.

Sunday, December 20, 2009

Packaging up your content into a great product!

How To Package Your Content For Maximum Sales

Experienced information marketers know that creating the product is only half the process. Learning how to effectively package your content so that it is attractive to buyers is just as important as finding your niche. It doesn’t matter how good your product is if no one wants to buy it. The same pages of information can be packaged in many different ways. Look over the following options and determine which method would be right for your niche and their needs.

Remember the acronym P.E.R.M.

P – Physical Products
E – Ebooks
R – Reports
M – Membership Sites

-Physical products

Physical products offer you the ability to put something real and tangible in the hands of  your buyers. Physical products are often marketed as “home study courses” which can be set at a higher price point than an eBook or a set of online videos. Although you will have to pay for the production of the book, the videos or the audio CDs, you can more than make up for those costs with your price point. With certain topics, physical products just make more sense.

-eBooks

eBooks can be anywhere from 30 to 200 pages long. They normally offer a more widespread look at a topic than a short report, but they have the potential for covering a lot more topic areas in the niche. The advantage of eBooks is that they can be priced at higher rates than short reports. They are automatically delivered to your customers so they get the instant gratification of having the product immediately. eBooks can be paired with supplemental reports, audios or videos depending on the niche and how many resources you want to offer your customers.


- Reports

Short reports are typically between 5 and 20 pages. They go in depth on a small part of a topic instead of giving a general overview like most large eBooks do. With a short report, you’re normally giving someone an actionable plan that they can use to fix an aspect of their life. “How to Calm a Colicky Baby”, “How to Improve Your Golf Slice” and “How to Lose 5 Lbs this Weekend” are all examples of the narrow focus of short reports. If you have a larger topic, sometimes breaking it down into short reports and offering them separately is a great way to make more money and establish your authority in the niche.

-Membership sites

If you have a lot of information on a niche and feel that you can provide month after month of content, you can create a membership site. The benefit of making a membership site with your content is that you earn money each month from multiple members. Instead of having a one time sale for your content, you can earn from it continuously. Your membership site can take many different forms. You can offer weekly or monthly reports delivered to your members’ inboxes. You can host a forum where members can meet and discuss the niche. You can also offer training through a private blog. The options are endless!

Before you decide on your product delivery system, make sure to research your niche to see what the norm is. Figure out what would be best for your niche and proceed accordingly.

Researching for your next Info Product!

How To Research For Your Information Product Content

Research is the most important part of putting together a quality product. You will find a lot of information product creators slapping content together and selling it for high prices. When you take the time to research your topic, it shows. You can stand head and shoulders above those marketers that do the bare minimum and present a quality product that people will recommend to others.

I use the acronym S.I.T.E. to remind me of the major sites to visit when researching for new ideas…

S – SUPERCENTER.
I – INFORMATION hubs
T – TARGETED search
E - ENVIRONMENT

1. SUPERCENTER.

The first place most people look to find out information on a topic is Google.   It’s THE best place to search for information on virtually any topic on the planet.  If there is a “supercenter” of search, then Google has that distinction.  Begin your research at this giant.  In fact, you might never leave it.  Search for “how to” and “ways to” in addition to keywords and keyphrases associated with your topic of interest.

2. INFORMATION hubs.

By all means, use the first page of Google results to get a general idea of your topic. You can do the same with general information sites like Wikipedia, HowStuffWorks and eHow.  These are great information hubs that will provide you with numerous ideas to get your creative juices flowing.  These sites can help you get a snapshot view of the topic and give you some insight into the major concerns in the niche. But to make your product useful, you should dig a little deeper.

3. TARGETED search.

Look for information that is off the beaten path, but still relevant to your topic. Consider using some specialty search engines like Questia (http://www.questia.com/Index.jsp) to give depth to your topic. If you’re working on a health topic, you should look at medical journals and studies to make your product complete. By looking beyond the first page of results, you’ll be able to find information that the average searcher can’t find.

4. ENVIRONMENT.

In addition to using specialty search engines and looking deep within the search engine results, you can use forums on your topic for additional research. Forums offer the perfect community-style environment for picking up ideas. The people that visit forums in your niche often have specialized knowledge for resources and other sites that either don’t show up in the search engine results or aren’t easily found. By searching in forums you can give your product that insider’s view that is so important. If you aren’t an insider on your topic, you can fake it by researching in a forum.

BONUS:  Don’t forget the library!  If it’s applicable, you should hit the library or your local bookstore to get deeper knowledge on your topic. Some topics, like Internet marketing, change too quickly to be accurately represented in book stores. However perennial topics like baby care, gardening or finances can greatly be enhanced by research through books. Dust off your library card and spend an afternoon studying how other people have organized information on the topic.

These research ideas will help you make your information product a useful resource for the people in your niche. Although digging deep  into a topic may take more time than rewording a Wikipedia entry, it will definitely be well worth  it when you have satisfied customers!

Easily and Quickly writing content for your site.

Writing content is something that makes most people freeze up and flashback to their years of struggling over English papers. If you want to be a successful Internet marketer, you’re going to need to write. Don’t worry though… writing content is nothing like pouring over 5 pages on Romeo and Juliet. Creating your information product can be simple and quick when you follow these steps.

1. Research.

Before you even write a sentence of your information product, you should get your research done. Your content should flow from one idea to another and you’ll have no clue what those ideas are until you finish your research. What happens when you’re halfway through the book and then find a new way to look at the situation? Get your research done before trying to write and you’ll end up with a better product.

2. Reorder.

Start the creation process with a good outline. Getting organized is one of the most important parts of writing quickly. In order to write your content quickly, you need a road map. By writing out an outline and organizing your research, you’ll be able to work through your pages quickly. You won’t have to stop and think about what to write next because you’ll have your outline to follow.

3. Reveal.

Try to share personal stories and examples. It’s a lot easier to write about your own experiences or the experiences of someone else than trying to explain a concept outright. Your writing will be a lot more interesting and easier to write if you can think of ways to share examples from your own life. If you don’t have personal experience with the topic you can make up stories or draw examples from others who have experience. This is essential if you are working with big topics or topics that are a little dry. It will not only make your writing more fun but it will help get the concept across to your reader.

4. Rethink.

There are two parts to everyone’s brain – the creative side and the critical side. The critical side of your brain can get in the way when you are trying to write. It will tell you to fix that sentence or that your paragraph isn’t good enough. Your writing will go much more quickly if you can put your critic on a shelf and just write until you can’t write anymore. Assure your inner critic that it can go to town on your information product, but only after your creative side has had it’s way. You’ll find that your writing will go more quickly, mistakes and all, when your critic is quiet during the writing process.

5. Read.

The quickest, and best, way to edit your product is to read it out loud. Even if your word processor has spell check and grammar check, there can still be things wrong with your content. Reading your product out loud will override your brain’s tendency to fill in mistakes with the right words. By doing this, your editing will go a lot quicker.

Even if you were the worst English student in the world, you can quickly and easily write your content when you follow these steps.

Saturday, December 19, 2009

Finding Ideas for your next Info Product.

Three Ways To Find Ideas For Your Next Information Product

Once you’ve written a successful information product, you should follow up on your success with another product. Whether you write a product in the same niche or go on to conquer another niche, it’s important that you use the momentum from your first product to fuel your second, and so on. If you’re stuck for ideas on where to find and idea for your product, you’ll find that creating a new eBook is as easy as A.B.C.

A - ASK your list members

If you’ve built a list from selling your first information product (and you should have!) the keys to creating your next product are just a few e-mails away. Your list can be a goldmine when it comes to product ideas. Create a survey using a free online survey program (like SurveyMonkey.com) and ask your customers what topic they are most interested in learning about next. You can make the questions multiple choice and give them a few different options. Add the link to the survey in your autoresponder program and then gather the results from your previous buyers.

This product idea method works really well because not only have you already established yourself in the niche, but you know that you have ready made buyers if you can create a product your list is looking for. Since surveys are so easy to set up, there’s no reason why you shouldn’t be using this for product creation.

B – BROWSE through the product affiliate networks.

A great way to find a surefire product idea is to look at the product affiliate networks, like Clickbank, Ejunkie or Paydotcom. I’m not talking about ripping off ideas. I’m talking about finding existing gaps in the market and filling those needs. For example, if you’re looking through Clickbank and notice a lot of products on growing your own organic garden you know that those sellers are tapping into a profitable market. However, you also notice that not one of these books talks about how to store the abundance from your organic garden. This is an important part of making the most out of your garden. Since so many people are growing organic gardens these days, it’s going to be a profitable niche. On top of that, you can contact one of the people who have a gardening eBook and do a joint venture.

C – CHECK out peaking trends.

Tools like Google Trends can help you find out what topics are growing in popularity. By jumping on a rising topic, you can be the first to the market with a topic. Being the first product in a particular niche can secure your dominance in that niche, even after other people jump on the bandwagon. Keep an eye on peaking trends and see how you can create a product to meet the needs of those in on that trend.

Any one of these methods could give you enough topics for your next ten products. Don’t sit on your laurels after you’ve created your first product. Use that momentum to jump on the next product idea and you’ll be able to build a long term infomarketing business.

Friday, December 18, 2009

Things you must have to be a successful Info Product Marketer.

Selling products is one of the best ways  to make money online. With a bit of research and some time in your word processing program you can be well on your way to having a product to sell. But before you can sell your product and start making money, there are a few things you’ll need to be an effective infoproduct seller.

1. SITE.

Although you could definitely try to sell a  product without a website, you wouldn’t get very far. Your website and domain name will give your  product a home online. Working without a website is just an exercise in futility. Try to find a domain that represents your product or is your product name exactly.

2. SALESLETTER.

To be successful, you need a sales letter on your webpage and a link to your payment processor…and that’s it! Don’t link to other websites or show paid advertising on your product’s website. A sales letter will catch the attention of the visitors and convince them why they need to purchase your product. Read up on creating winning sales letters or have one created by a master copywriter for maximum success.

3. SHOWCASE.

You’ll need at least a header for your website and an e-cover for your product to look professional. You’d be surprised how far a few quality graphics can get you when it comes to selling online. People are very visually oriented. If  your site looks drab and boring, your website visitors will click away pretty quickly. You can find headers and ecover graphics for anywhere from $50 to $500 depending on the experience of the designer.

4. SOFTWARE.

Information products are delivered as PDF files. They are easy to read but they can’t be edited so the content of your product will stay intact. You can purchase Adobe Acrobat or use a free PDF creator to change your Word document into an easy to read file.

5. SALES.

You can’t sell products without a payment processor. Most people use Paypal, but there are other options as well like Google Checkout. Before you start driving traffic to your sales letter, make sure your payment system is working right. Buy a copy of your own product to be sure that the payment processor is working correctly. This way you can be sure that your visitors are able to buy.

6. SYSTEM.

Although not every information product has a high enough price point to support an affiliate program, you should certainly move toward writing products that will attract affiliates. With affiliate marketing, you can have master marketers driving traffic to your website and creating sales for you.

7. STRATEGY.

Successful infoproduct creators know that once they create the product and build the website they have to drive traffic to the sales page. If you start out with a complete strategy of marketing your website, you’ll be able to put it into place as soon as your website is ready to go. Article marketing campaigns, joint ventures and pay per click advertising can all be part of your strategy.

By combining these essentials with your winning product, you’ll have a formula for bringing money through infoproducts.

Thursday, December 17, 2009

Researching Information for your new Product.

How To Research For Your Information Product Content

Research is the most important part of putting together a quality product. You will find a lot of information product creators slapping content together and selling it for high prices. When you take the time to research your topic, it shows. You can stand head and shoulders above those marketers that do the bare minimum and present a quality product that people will recommend to others.

I use the acronym S.I.T.E. to remind me of the major sites to visit when researching for new ideas…

S – SUPERCENTER.
I – INFORMATION hubs
T – TARGETED search
E - ENVIRONMENT

1. SUPERCENTER.

The first place most people look to find out information on a topic is Google.   It’s THE best place to search for information on virtually any topic on the planet.  If there is a “supercenter” of search, then Google has that distinction.  Begin your research at this giant.  In fact, you might never leave it.  Search for “how to” and “ways to” in addition to keywords and keyphrases associated with your topic of interest.

2. INFORMATION hubs.

By all means, use the first page of Google results to get a general idea of your topic. You can do the same with general information sites like Wikipedia, HowStuffWorks and eHow.  These are great information hubs that will provide you with numerous ideas to get your creative juices flowing.  These sites can help you get a snapshot view of the topic and give you some insight into the major concerns in the niche. But to make your product useful, you should dig a little deeper.

3. TARGETED search.

Look for information that is off the beaten path, but still relevant to your topic. Consider using some specialty search engines like Questia (http://www.questia.com/Index.jsp) to give depth to your topic. If you’re working on a health topic, you should look at medical journals and studies to make your product complete. By looking beyond the first page of results, you’ll be able to find information that the average searcher can’t find.

4. ENVIRONMENT.

In addition to using specialty search engines and looking deep within the search engine results, you can use forums on your topic for additional research. Forums offer the perfect community-style environment for picking up ideas. The people that visit forums in your niche often have specialized knowledge for resources and other sites that either don’t show up in the search engine results or aren’t easily found. By searching in forums you can give your product that insider’s view that is so important. If you aren’t an insider on your topic, you can fake it by researching in a forum.

BONUS:  Don’t forget the library!  If it’s applicable, you should hit the library or your local bookstore to get deeper knowledge on your topic. Some topics, like Internet marketing, change too quickly to be accurately represented in book stores. However perennial topics like baby care, gardening or finances can greatly be enhanced by research through books. Dust off your library card and spend an afternoon studying how other people have organized information on the topic.

These research ideas will help you make your information product a useful resource for the people in your niche. Although digging deep  into a topic may take more time than rewording a Wikipedia entry, it will definitely be well worth  it when you have satisfied customers!

Putting your product together.

Experienced information marketers know that creating the product is only half the process. Learning how to effectively package your content so that it is attractive to buyers is just as important as finding your niche. It doesn’t matter how good your product is if no one wants to buy it. The same pages of information can be packaged in many different ways. Look over the following options and determine which method would be right for your niche and their needs.

Remember the acronym P.E.R.M.

P – Physical Products
E – Ebooks
R – Reports
M – Membership Sites

-Physical products

Physical products offer you the ability to put something real and tangible in the hands of  your buyers. Physical products are often marketed as “home study courses” which can be set at a higher price point than an eBook or a set of online videos. Although you will have to pay for the production of the book, the videos or the audio CDs, you can more than make up for those costs with your price point. With certain topics, physical products just make more sense.

-eBooks

eBooks can be anywhere from 30 to 200 pages long. They normally offer a more widespread look at a topic than a short report, but they have the potential for covering a lot more topic areas in the niche. The advantage of eBooks is that they can be priced at higher rates than short reports. They are automatically delivered to your customers so they get the instant gratification of having the product immediately. eBooks can be paired with supplemental reports, audios or videos depending on the niche and how many resources you want to offer your customers.


- Reports

Short reports are typically between 5 and 20 pages. They go in depth on a small part of a topic instead of giving a general overview like most large eBooks do. With a short report, you’re normally giving someone an actionable plan that they can use to fix an aspect of their life. “How to Calm a Colicky Baby”, “How to Improve Your Golf Slice” and “How to Lose 5 Lbs this Weekend” are all examples of the narrow focus of short reports. If you have a larger topic, sometimes breaking it down into short reports and offering them separately is a great way to make more money and establish your authority in the niche.

-Membership sites

If you have a lot of information on a niche and feel that you can provide month after month of content, you can create a membership site. The benefit of making a membership site with your content is that you earn money each month from multiple members. Instead of having a one time sale for your content, you can earn from it continuously. Your membership site can take many different forms. You can offer weekly or monthly reports delivered to your members’ inboxes. You can host a forum where members can meet and discuss the niche. You can also offer training through a private blog. The options are endless!

Before you decide on your product delivery system, make sure to research your niche to see what the norm is. Figure out what would be best for your niche and proceed accordingly.

How to quickly and easily write content.

Writing content is something that makes most people freeze up and flashback to their years of struggling over English papers. If you want to be a successful Internet marketer, you’re going to need to write. Don’t worry though… writing content is nothing like pouring over 5 pages on Romeo and Juliet. Creating your information product can be simple and quick when you follow these steps.

1. Research.

Before you even write a sentence of your information product, you should get your research done. Your content should flow from one idea to another and you’ll have no clue what those ideas are until you finish your research. What happens when you’re halfway through the book and then find a new way to look at the situation? Get your research done before trying to write and you’ll end up with a better product.

2. Reorder.

Start the creation process with a good outline. Getting organized is one of the most important parts of writing quickly. In order to write your content quickly, you need a road map. By writing out an outline and organizing your research, you’ll be able to work through your pages quickly. You won’t have to stop and think about what to write next because you’ll have your outline to follow.

3. Reveal.

Try to share personal stories and examples. It’s a lot easier to write about your own experiences or the experiences of someone else than trying to explain a concept outright. Your writing will be a lot more interesting and easier to write if you can think of ways to share examples from your own life. If you don’t have personal experience with the topic you can make up stories or draw examples from others who have experience. This is essential if you are working with big topics or topics that are a little dry. It will not only make your writing more fun but it will help get the concept across to your reader.

4. Rethink.

There are two parts to everyone’s brain – the creative side and the critical side. The critical side of your brain can get in the way when you are trying to write. It will tell you to fix that sentence or that your paragraph isn’t good enough. Your writing will go much more quickly if you can put your critic on a shelf and just write until you can’t write anymore. Assure your inner critic that it can go to town on your information product, but only after your creative side has had it’s way. You’ll find that your writing will go more quickly, mistakes and all, when your critic is quiet during the writing process.

5. Read.

The quickest, and best, way to edit your product is to read it out loud. Even if your word processor has spell check and grammar check, there can still be things wrong with your content. Reading your product out loud will override your brain’s tendency to fill in mistakes with the right words. By doing this, your editing will go a lot quicker.

Even if you were the worst English student in the world, you can quickly and easily write your content when you follow these steps.

Happy Content writing! :)

Wednesday, December 16, 2009

Have a blog but don't know what to write about?

Starting a blog is easy – keeping a blog interesting and fresh is a whole other matter. While many marketers have no trouble beginning a niche blog, the sheer number of abandoned blogs around the ‘net speaks to the fact that many marketers don’t know what to do to keep a blog going. According to blogging experts, the key to keeping a blog going is to post frequently. This means that you’re going to need a ever present stream of content coming into your blog.

You may be intimidated by the thought of having to come up with lots of topic ideas. Finding topics for your blog posts are easy if you use the following ideas.

1. CAPTIONS.

Your blog should be timely and there’s no better way to attract attention on your blog than to tap into some ongoing news. No matter what your niche is you can find news stories and breaking information that will help fuel timely blog posts. Look for captions, or headlines, to stay on top of thing. Sign up for Google Alerts (it’s free) and set up alerts on important words in your niche. This way you’ll be able to see the news in your niche and blog about current topics.

2. COMMENTS.

The comments section in your blog can be a great source of writing inspiration. Let’s say you have a post on your marketing blog about keyword research. Within the comments section, a few people start asking about how to use keywords in articles for article marketing. Voila! You have your next blog post. Look through your comments section to identify topics that you can write about or questions you can answer in the form of a blog post.

3. COMPANIONS.

Are there some websites or other resources that your niche needs to know about? Write a few resource list posts. Resource lists posts are very easy to write and they provide maximum value to your readers because they can get the information that they need easily. When you can’t think of anything else to write about you can pull together a helpful list for your readers.

4. COMMUNITY.

Keep your finger on the pulse of your niche. Watch other blogs in your niche and see what they are writing about. You can take a different angle on the same topic, or cover an area of the topic that the original author missed. If you disagree with the author, feel free to go ahead and express you opinion on your blog. Other bloggers can be a great source of information so be sure to get involved in the community.

5. COLLECTION.

Start collecting a list of quick tips you’d like to share with your niche. These can be inspired by your personal experience with the niche, from other blog posts you’ve read or from other products in your niche. When you find yourself stuck for blog post ideas, you can write a quick tips post.

These tips just scratch the surface of where you can find ideas for blog posts to populate your blog. Start keeping a notepad file with blog post ideas and you’ll never be at a loss for material.

What blog platform to use? Let's see..

Starting a blog is one of the most accessible ways to make money online. If you are starting your first blog, you are being confronted with a variety of choices about how to set up your blog, including selecting your blogging platform. A blogging platform is the software that will help you turn your writing into a website that can be easily navigated and accessed by visitors from around the world.

While there are many options for blogging, there are two basic platforms to choose from when it comes to successful blogging: Wordpress and Blogger. Both of these options have advantages and disadvantages. Before you make your decision, you should read through the pros and cons of each and think about which will be best for your needs.

Blogger has several advantages. It’s very easy for new bloggers to use. Setting up a blog with Blogger is as simple as following a few prompts. There is nothing to install. Some of the other advantages include:

Price: Blogger is totally free to use. You don’t have to purchase a domain name as the system will give you an address based on the name of your blog.

Ease of use: Posting to your blog is easy. You can also change the look of your blog very easily. This is all done through Blogger’s dashboard. If you have more than one blog with Blogger, you can access all of the blogs from the same dashboard.

However, Blogger does have some major disadvantages when it comes to creating money making blogs.

Lack of flexibility: Compared to other options out there, the design and function of a Blogger blog is very limited. You can download and install custom themes for the blog, but most look very similar. This means your blog won’t stand out as well in your niche.

Domain name: You will get a free domain name with your Blogger blog, but the domain name will be “yourblogname.blogspot.com” instead of “yourblogname.com.”

Ownership: You will never truly own your Blogger blog because the files and content are hosted on Blogger’s server.

Wordpress is the other popular platform for blogging. There is a free option that functions similarly to Blogger. However, there is also a free option that allows you to have your own website name. You install Wordpress on you website hosting and hook it up to a domain name that you own. If you don’t know how to do this, your hosting company should be able to walk you through the process.

Other advantages include:

Customization: Wordpress themes are diverse and plentiful. Some themes will even make your blog look like an online newspaper.

Features: Wordpress users have created tons of “plugins” that will increase the functionality of your blog and help you make the most out of your site.

However, Wordpress is not without it’s problems. It is not as user friendly as Blogger, which can make it intimidating for newbies. You will also have to spend money to get your domain name and your website hosting.

Despite these disadvantages, most professional bloggers go with the Wordpress option because they maintain ownership of their blogs and can customize them to their heart’s content.

Top 5 Best ways to Make Money from your blog!

Your blog has the potential to be a money making magnet, if you know the right steps to take. Blogs once started as a sort of online diary. They’ve been totally transformed to fit a whole range of needs, from a place to house an online newspaper to a simple way to start an Internet stream of income. The following five methods will help you make money from your blog, no matter what niche you are in and how you are using your blog.

1. As An AFFILIATE.

This  is one of the easiest ways to make money from your blog, and the simplest to start. You begin by selecting an affiliate program from one of the popular affiliate networks. You can either post a review on your blog about the product (complete with your affiliate link) or post ads along the side of your posts (also with your affiliate link). Affiliate marketing is simple to implement because you don’t have to worry about creating a product.

2. As An AFICIONADO.

If you feel there is a need to be met in your niche and want to create your own product, you can add it to your blog for another stream of income. Advertising your own product on your blog is a  smart idea. Your readers have already built a level of trust with you so they’ll be likely to be interested in your product. You can link to your product’s sales page directly from your posts and display graphic ads in the sidebars of your blog.

3. As An ADVERTISER.

Contextual advertising, like the type offered at Text Links, will help you make money from your blog without much intervention on your part. When you sign up with Text Links or a similar service, your blog posts will automatically have certain words hyperlinked. These links go to advertiser’s websites. You get paid when someone clicks on a link. Unlike with affiliate programs, you don’t get a commission on the sale but you do get paid whether or not your visitor buys from the advertiser’s site.

4. As An ADSENSER.

Google Adsense and other pay per click advertising programs will give you code to add to your website. These programs will display ads in the sidebars of your website. Anytime a visitor clicks on one of these links, you will get paid anywhere from a few cents to a few dollars depending on your niche. These ads don’t appear within the body of your post, but they are based on the content of your posts so they will be attractive to your audience.

5. As An ASSOCIATE.

Once you have some traffic coming to your blog, you can be paid to post reviews. There are many different networks that link advertisers with bloggers. You simply find an advertiser through one of these networks and promise to post a review on your blog about the product or service. You’ll be paid a flat rate for your review. Be sure the product or service is relevant to your niche for best results with this monetization model.

As you can see, you have a lot of different options when it comes to making money with your blog. Try one or all of these to see what works best for your niche.

Easy ways to get traffic to your blog!

A blog without readers is pretty much useless. If you’ve been blogging for a while and have only been getting a trickle of viewers to your posts, you need to put a traffic building plan into action. Building traffic is just as an important skill to bloggers as writing quality posts is. Many bloggers are terrific at creating content but don’t know a thing about building traffic. Here is a quick guide to the five most popular (and most effective) traffic building techniques.

1. Go SOCIAL!

Social networking, bookmarking and blogging go hand in hand. Your blog posts can be distributed across social networking channels in many different ways. Sign up for Twitter and tweet about your posts as soon as they are added to you blog. Update your Facebook status with a link to you new blog posts. Submit your stories to Digg.com, Reddit.com and StumbleUpon.com. Remember that in order for social networking to be effective, you need to participate with other people on your list. If you visit their links and respond to their updates, they’ll be likely to do the same for you.

2.Get SEEN!

Find blogs in your niche and start following their posts. Make sure to add insightful and interesting comments on their posts. Not only will the blog owner take notice and visit your blog, other commenters will visit your blog to get more of your great insight into the topic. Don’t spread yourself too thin with blog commenting, but make it a point to comment on a few related blogs each week.

3.Get SENT!

RSS feeds are a way to syndicate your blog’s content so that it is sent to many different people in their own blog readers or on their own sites. Most blogging systems have RSS feeds automatically included but you can add a lot more functionality to your feed by using a free service like FeedBurner.com. With FeedBurner you can add things like sharing the feed via e-mail so it will pull in new readers and encourage previous visitors to come back to the blog again.

4.Get SYNDICATED!

You may think that by being a blogger you can ignore article marketing. However, you can get a lot  of traffic to your blog by tweaking some of your popular blog posts and adding them to article directories. You can post your popular posts as articles with a link back to your blog in many different article directories. Not only will you get a valuable backlink but your article may also be used by ezine owners which will bring you more traffic.

5.Get SITELINKS!

Speaking of backlinks, you should work to build backlinks to your blog through several different means. By creating backlinks to your blog, you’ll improve your blog’s ranking in search engine results. You can get lots of traffic from search engines if you are within the first group of search results for your keywords.

These five ways of building traffic can be used over and over again to help build traffic to your blog and increase your readership.

Sunday, December 13, 2009

Different Types of Blogging!

Blog posts come in many different forms and lengths. If you want to keep your blog fresh and interesting, you should post often. Creating different types of blog posts will help to keep your audience interested. It will also keep you from getting bored with your blog. Whether you are blogging to make money directly from the blog or blogging to drive traffic to an affiliate program, you should know about these five kinds of blog posts.

1. The INSPECTION Blog Post.

Review blog posts can help you monetize your blog.  You “inspect” – take a closer look at – a product.  When you review a product and include an affiliate link, you’ll make a commission off of each sale generated with your affiliate link. Review blog posts should go over some of the major plusses and minuses of the product. Even if you loved the product, you should keep your review balanced by mentioning a few things that could have been improved. Your audience will appreciate your honesty and be more likely to trust your recommendation.

2. The INSIGHTS Blog Post.

Quick tips are great “in between” posts since they are so short. They are normally between 100 and 250 words. If there’s a great bit of information that you want to share with your niche but it doesn’t really warrant a full blog post, you can post a quick tip. The tip should be focused on one key area of the niche. For example, “How to Grease a Muffin Pan” is a perfect quick tip article for a cooking blog.

3. The INDEX Blog Post.

Blog readers love lists! If you’ll look at the most popular blogs you’ll see that they make good use out of this type of blog posts. You can make lists fit any niche topic imaginable. They are great ways to convey information online because they can easily be scanned by web readers who like to skim over information. You can create resource lists that will help your readers find information on your niche. You can also create lists of different ways to accomplish a goal in a niche, like “5 Ways to Drive Traffic to Your Sales Letter.” The possibilities are endless.

4. The INTERVIEW Blog Post.

Although these require a bit of preparation, they can be very valuable to your blog. You can interview someone in your niche and share the results of the interview with your blog readers. This will not only help provide valuable content for your blog, but you can also get more traffic to your blog. Likely, the person who you are interviewing will publicize the event on their blog and around the ‘net which will bring more traffic back to you.

5. The INSTRUCTION Blog Post.

Like quick tips, how to posts help you provide valuable information to your readers. However, unlike quick tips, these posts go into detail on a certain topic. Some how to posts are even separated out into two or three part courses. For ideas on what to create how to posts about, look at the most frequently asked questions in your niche and develop posts around those topics.

Importance of Squeeze Pages

An squeeze page, sometimes called a landing page, is a powerful tool in building a list in your niche. Not only does an squeeze page help you gather names for your list but it helps you establish a web presence and provides you with an easy way to start working with the people in your niche.

What exactly is it?

An squeeze page is a page where to sole purpose is to collect your visitors’ name and e-mail address in exchange for a special report or course. Normally, no products are being sold on the page and there isn’t any other content besides a short sales page and the opt in box.

When visitors land on the squeeze page, they are prompted to enter their name and e-mail address in the opt in box. After they’ve entered the information, they’ll receive their free gift via e-mail or they may be directed to it automatically. Without having an opt in, most people would read the special report or course and then forget about it entirely. By capturing their information (with their permission of course), you can contact them in a few days to follow up on the report and begin to build your relationship with them. Your squeeze page is the first step in your sales funnel that eventually leads to the list members buying from you or buying an affiliate product that you recommend.

What are three keys to doing it successfully?

1. Desire.

First up, offer them something of value. Something that is desirable to your visitor.  When you set up your squeeze page, your goal is to get people to opt in. They won’t want to give away their information if all you are giving is a recycled PLR eBook or a report that doesn’t fit their needs. You need to create something of value so they will be willing to opt into your list and receive your gift. If you can’t create something yourself, outsource the writing. You can offer a report, a course or a free audio/video presentation. Make sure that it really speaks to your niche and you’ll get more opt ins.

2. Description.

You have to convince your visitors as to “why” they should opt-in.  Many marketers simply place the opt in box and a headline on the page and then drive traffic to the page. Even though your squeeze page is only for a free gift you should flex your copywriting  muscles an convince the reader that they should opt in. You should build up the value so much that they are surprised that it is free.

3. Delivery.

Finally, use a trusted email marketing system.  Gathering e-mail addresses is only part of the process. The purpose of your squeeze page is to build your list. Your e-mail marketing provider should be easy to use so you can get the most out of your list.

Can you show me an example?

If you are promoting an eBook on dog care as an affiliate, you can create an squeeze page to give away a report entitled “5 Overlooked Dog Health Problems.” The people who opt into your report will receive the report via e-mail. You have an opportunity to market to your list in the future and send them to the sales page for the dog care eBook, as well as other products they may find interesting.

Diversity in Internet Marketing

Diversity in Internet marketing can make or break your business. When it comes to making money online, you can never have enough diversity. Think of it like a stock portfolio – the more investments you make across the board, the better a position you are in when one of those companies fails. Just as you would diversify your investments, you should seek to diversify your online business.

What is it?

Diversity is not a term that is commonly used in Internet marketing, which is a shame because so many beginning marketers need to understand this concept. Diversity is building your Internet business in many different areas all at once. You can either diversify by having many different websites and monetization methods in the same niche or, even better yet, you can diversify across several niches.

The old saying “you should never have all of your eggs in one basket” definitely applies to Internet marketing. We’ve seen it happen time and time again. A large group of people build their online business around one business model, like Adsense advertising. Then overnight they lose a lot of their income because the program they were working with changed the rules. Change is inevitable online but you can mitigate your losses by diversifying.

What are three keys to doing it successfully?

1. The Right TIMING.

Many new marketers hear the advice about diversifying and try to do everything all at once. Not only does this take a lot of energy but it can be very disheartening. With so many different income streams going at once, a new marketer can become frustrated when they don’t see income coming in right away. A better method is to master one way of making money and then spread out from there until you have a stable of different sites.

2. The Right TARGETING.

Once you’ve had success in  a particular niche, you should try diversifying your business within that same niche. Since you’re familiar with the niche already it will be very easy to use that information in new ways.

3. The RIGHT TRANSITIONING.

In an effort to stay diverse, many marketers hold onto their lame duck websites for way too long. If a site isn’t make money, cut it loose and concentrate your efforts on your more profitable sites and your new sites.

Can you give me an example?

You have created a successful blog in the weight loss niche. Once your blog is bringing  in a nice profit stream, you have some decisions to make. You can diversify your income by creating an eBook based on the content in your blog. You could also create an additional blog or website on a different method of weight loss. Alternatively, you could use your blogging skills to enter a completely new niche and develop a successful blog in that arena. No matter which of these routes you take, be sure to monitor the progress of each site in your stable and cut loose those that aren’t making money.

Saturday, December 12, 2009

Content is definitely KING

Content makes the ‘net go round! Content is the basis for all online communication. Unlike other forms of writing, it serves two purposes – to attract human readers and to attract search engines. By using keywords and specific styles of writing, you can use content on your websites and blogs to increase your presence in your niche, sell products or make money through  other monetization methods. You can even use content to drive traffic through article marketing and blogging.

Make no mistake about it … content is KING!

What is it?

Content is all of the writing that is used to make money as an Internet marketer. You can use content on your blog to increase your presence in your niche and build a relationship with your audience. You can also use content on a mini-site or authority site to offer value to visitors. You can use content to create a product that you can sell from your blog or mini-site. You can also use content to drive traffic to your website.

What are three keys to doing it successfully?

1. Research.

Using a keyword research tool, you should find popular keywords for your topic before you create any content for your website. The content on your website should use keywords from your research so that your website ranks in the search engine results for those terms. Find keywords that relate to your niche but that have a minimum amount of competition. You’ll get better use out of your content that way.

2. Readers.

Unfortunately, a lot of marketers focus so much on the keywords that they forget that their content is supposed to be read by humans as well. Make your content interesting and fresh. There are tons of tips online on how to write content that is engaging and useful to readers in your niche. Try to offer tips in your niche or highlight an often overlooked area of information. This will draw readers to your blog or website.

3. Repurposing.

You can get multiple uses out of the same piece of content. A blog post can be reworked and used as an article to be distributed to article directories. You can use part of the same blog post as an e-mail marketing message to your list. You can collect several blog posts together and create a special report. There are several different combinations that can work.

Can you give me an example?

Blogging

Blogging is a powerful web platform that can be used in a wide variety of ways online. It can help you build a reputation in your niche, build your relationship with your customers and drive traffic to your own product or your affiliate links.

In other words, it can help ya make money!

What is it?

Blogs are websites where the freshest content is posted first. Normally, posts are listed in chronological order. There may be some static content in the sidebars or on other pages of the blog, but the homepage is updated when there is a new post. Visitors can post comments on your articles and you have the opportunity to create a real community in your niche.

Blogs are popular because they are very accessible. You don’t have to know much about setting up a website in order to use one. That makes them VERY “beginner friendly”.  Once the initial set  up is complete, they are as easy to use as a word processing program. To top it off, visitors love blogs because they can interact with the content. With a few smart posts and some traffic generation strategy you can quickly have an authority site in your niche.

What are three keys to doing it successfully?

1.CHOOSING the right blogging PLATFORM.

There are several different blogging platforms available to get you started with blogging. Wordpress has a bit of a learning curve but it is by far the best in terms of usability. You can completely customize your Wordpress blog so that it looks totally unique. You can also install several different plugins to make your blog more user friendly. For example, one Wordpress plugin automatically suggests related posts on your blog underneath each post to encourage visitors to explore your website.

2.CREATING fresh content POSTS.

A successful blog has to be updated at least once a week, at the very minimum. Many successful bloggers add new posts every weekday. You should plan to have new content on your blog at least once every seven days. This can be accomplished easily if you create an editorial calendar. Write down a variety of different topics and plan when you will post them to your blog. With Wordpress you can even write them ahead of time and schedule them to be automatically added to your blog at a certain date and time.

3.CULTIVATING your blog for PROFIT.

Affiliate Marketing

A Is For Affiliate

Affiliates are an important part of the Internet marketing world.  If you don’t already know by now, they not only help drive traffic if you have your own products, but becoming an affiliate can be one of the easiest ways to get started making money by promoting other people’s products.

What is it?

An affiliate is an individual who sends traffic to a product creator’s website. They are given a special website URL, called an affiliate link, which tracks how much traffic they send to the product website. They receive a commission for each sale that is made for their affiliate link.

There are many types of affiliate programs available. As an affiliate you can find programs for physical products, digital information products and even for services and membership sites. Affiliate programs are listed in affiliate networks like Clickbank, Commission Junction and Paydotcom, among many others.

What are three keys to being a successful affiliate?

Affiliate marketing is one of the most profitable ways to make money online. You don’t have to worry about creating a product, paying for graphics, developing a sales letter or following up with buyers. You’re only in charge of driving traffic. Here are three keys to being a successful affiliate.

1. Product.

Choosing the right product to promote as an affiliate is your first key step.  You have a wide range of products to choose from as an affiliate, but that doesn’t mean that all of them will make you money. Before you put your time and energy into creating a marketing campaign for affiliate program, you should do some niche research. Is the niche popular?  Is there a lot of competition in the niche or will you be able to establish yourself pretty quickly? How does the sales page for the product look? Would you buy from the site? Carefully evaluating the niche and the product will help you find a product that will actually sell.

2. Prospects.

Building YOUR own list of potential customers is an often overlooked part of affiliate marketing.  Yet is is of paramount significance. Product creators will build lists from the people who buy from their sales letter. As an affiliate, you should be building a list as well. Before you direct your visitor to the sales page for the product, you should offer them something free in exchange for opting into your list. You can create a short report on the niche and give it away on a squeeze page before forwarding the visitor on to the sales page. By building a list, you can create a long term relationship with the visitor and offer them additional value and product offers.

3. Promotion.

Work at home jobs - Assistant

Assistant Work from Home

Did you ever think about doing assistant work from home? There are now more work at home opportunities than ever before and you might be surprised that one of the most popular work at home jobs is as an assistant. They’re called virtual assistants and they do all the same things a regular assistant can do for a person or company, except they do it from a distance.

There are also a wide array of websites where you can not only find this type of work at home work but also where you can learn to do this type of work. If you’re looking for training in the skills needed to do assistant work from home, these sites will put you on the right track.

You can do administrative work at home and there are many different situations in which this might apply to you.

In this type of assistant work from home, you are providing a service to the person or company that hires you. It’s a good idea to get your own website so that you can advertise your services and make more money. It will be well worth the investment to have an online “calling card” to help business.

Work at home jobs, clerical, administrative and similar are out there for you. There are many people who need these types of services. You just need to have the proper qualifications and then you need to know where to find the jobs. There are actually many online job boards that can help you find assistant work from home.

Many of these job boards work like bidding sites where a person can post their project or their needs and work at home business-people can place bids on what they would charge for doing the job and what their qualifications are.

Whatever types of services you are providing in assistant work from home, just be sure that you are fully qualified to do those services. Nothing is more frustrating to someone than hiring someone who claims to be competent and then turns out to not be.

This will ruin your reputation and ultimately your business. Say what you can do and then stand behind that and you will build a solid reputation in no time.

Work at home jobs

Work at Home Jobs: Telecommute Graphic Designer

Are you looking to work at home or for a work from home job? Have you considered the option to telecommute graphic designer?

If you have experience in graphic design, there is a whole host of people looking to hire you. You can find your dream of working from home.

So what exactly is telecommuting and how does it apply to the graphic designer? Basically telecommuting refers to the process of working offsite in your home or home office, or at any remote location other than your employer’s place of business.

Many people looking for work at home jobs will consider telecommuting. You are not typically freelance, as you will usually work for a company. You will have all the same benefits of that company except that you get to work from the comfort of your own home.

Graphic designer is one of the types of jobs that allow this to be easier to do. It is a job that can often be completed through Internet and phone conversations and without a need to actually be on the job site anywhere.

Graphic design is also growing in popularity as a work at home opportunity so it’s not surprising we see more begin to telecommute as well.

You may be an employee or you may be considered and independent contractor. This all depends on the company that you choose when you telecommute graphic design work. You will also need certain equipment in your home that may or may not be provided by the company. This can include:

·    computer
·    high speed Internet
·    computer software for graphic design
·    phone and fax for quick communication
·    and more depending on the specific tasks you are asked to do

Freelance video work at home is another great way to make money, especially if you have experience as a graphic designer.

Think of the many ways you can put that experience to work for you in your own business from home? There are opportunities around you each and every day. Now it’s time to start taking advantage of the ones you are given.